I’m lucky enough to be involved right here is the middle of this social evolution that is happening all around us. Our personal relationships have certainly evolved. Now the same is taking place for business. The effect of marketing is profound. Online advertising earns more than traditional and businesses are now looking for new ways to explore and exploit the online social phenomena.
No longer is budget the key to marketing success. Small financial resources, used wisely, can achieve so amazing things. Viral spread can shift the future of companies and individuals alike and sometime this can be unforeseen. The right effort in the right places can drive it.
My mission is to monitor and study the change as it is happening. Hopefully you will share in it with me. If you are interested the enter your email address at the bottom of the page use the RSS subscription option.
Of course, I’d welcome any contribution so please feel free to comment away.
Regards,
Jon